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The Story Behind NS

Szymon, founder and CEO of NS Bikes spends his whole childhood in London, killing it every day on a Raleigh Chopper.

1979

Back to Poland. Body armour and suspension was unheard of then, but already Szymon knows the best way to make good use of two wheels.

1988

Szymon starts a band called Blenders. They become one of the most popular rock groups in Poland and in the course of 10 years they play over 700 live shows. Albums go gold and platinum.

1991

Szymon usually takes his bike on tour, and on many occasions travels from one venue to another on his bike. Not an easy task bearing in mind that the the after parties usually end at 7 am.

91-99

In between shows, Szymon manages to sneak out and win some major national downhill races.

91-99

With no proper DH equipment available in Poland, Szymon has to import stuff from the USA. This gear helps him win more races, but also sparks an idea for a business.

1999

Szymon decides to change his hobby into a business, and opens a bicycle imports company with his wife Anna. Today he admits that it was the most scary day of his life. They take off with a tiny booth at a Polish trade show.

2000

7ANNA starts it's stable growth, acquiring new brands, new employees. Things start rolling in the right direction.

00-03

Not quite happy with the equipment available on the market, 7ANNA starts it's own brand. They call in Northshore Extreme. The first production contained a pick of some nice handlebars, stems and pedals.

2003

Everyone in Poland seems to go crazy about Northshore. It is the only product at the market at that time to have the right combination of good quality, nice price and great image. The first official presentation at a bike festival is a great success.

2004

Northshore is rebranded to become NS Bikes. The company signs it's first team riders, Waldo Kiebasinski and Greg Konwicki. Both work very closely with the company in the following years, helping with marketing and product development.

2004

NS Bikes starts co-operating closely with a crazy street rider called Erenes. Three years later he joins the company to become Product Manager.

2004

Erenes has ideas that lead the company to manufacture one of the most crazy hardtails ever made. Compatible with 24 and 26”, MTB or BMX hubs, pegs, rigid or double crown forks. Crazy... but everyone was talking about it.

2004

NS becomes available in 3 European countries thanks to distributors in Germany, Holland and Sweden. More and more custom designed products are added to the line.

2004

NS Trip 1: the whole team and their friends head out in a bus and travel the country. An amazing experience that all riders will remember for a long time. A second trip takes place 2 years later.

2005

The 2006 Suburban frame. It sets out a new direction for product design at NS. Simple and beautiful with no unnecessary features.

2006

For the first time NS has it's own booth at Eurobike - the most important international bike tradeshow. NS is now distributed in most European countries, as well as Japan and Australia.

2006

The company moves into a new office and warehouse. Nothing really fancy but it's located on the edge of a forest with some really good trails nearby.

2006

7ANNA starts NS Bikes sister brand - Octane One.

2006

The first NS complete bikes become available - the Core and Metropolis. The launch of the bikes is supported by a unique interactive internet campaign.

2007

Waldo retires from competition and takes the position of Art Director at NS.

2007

NS picks up Swedish rider Martin Soderstrom. This super talented rider was already using NS gear for some time, and within one years of signing with NS goes to win just about every international contest.

2008

The Majesty frame is launched. It's the lightest, strongest and most advanced hardtail on the market. It becomes the choice of many top riders around the world.

2009

On many occasions, two or even three riders standing on a podium would be on the Majesty. Like at AKOD - where besides NS pro rider Bartek Obukowicz (on the photo), there were two other Majesty riders - Martin Soderstrom and Jan Toth.

2009

With an incredible winning streak Martin and NS jump on the covers of mountain bike magazines around the world.

2010

Prototypes of the first NS full suspension are shown at Eurobike. The company has been working on this frame for 2 years, but production will not start until 2011.

2010

The assembly and painting of complete bikes is moved to Europe. The whole process was very complicated but it was worth it as the production is now easier to control.

2010

Dirt Magazine publishes a 6 page story about Szymon and NS Bikes.

2010

NS signs a two year contract with Sam Pilgrim who at the moment is one of the highest ranking freestyle mountain bike riders in the world.

2011

Sam Pilgrims goes to win just about every major contest in 2011. His winning streak is simply unbelievable.

2011

The NS Soda hits the market. This is a milestone moment for NS Bike and the premiere is accompanied by a video that tells the story of this project.

2012

NS Bikes introduces the Fuzz frame, backed up by a new DH racing and R&D team

2013

Sam Pilgrim wins the FMB World Tour for NS Bikes and is the first European to win the Champion title!

2013

Premiere of Snabb complete bikes and frames. This was a start of the biggest bikes family in NS Bikes history.

2015

Our first carbon bike was born - the Snabb E Carbon. Thereby we have „slayed” 3 bike frame materials: steel, aluminum and carbon fiber!

2016

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